I created this swimwear trend deck to introduce a new buying team at a large mass-market retailer to the swim market. None of the buyers had worked in swim before, so I wanted to give them an overview of my expertise and findings in the market, and get them excited about joining the swimwear space. I spotlighted brands and influencers with a diverse range of viewpoints and aesthetics, reflecting their growing visibility and importance on a global scale. I also featured emerging fabrications, silhouettes, and design details, plus print and color. This gave the buyers confidence in my knowledge of swim trends and innovation.